Author: Ellen Lupton
Publisher: Cooper-Hewitt Museum
Language: English
Paperback: 208 Pages
Publication Date: May 26, 2015
ISBN-13: 9780910503822
Condition: Pre-owned
SKU: BKGD0013
An illustrated guide to the language of poster design by Ellen Lupton, one of America’s most popular design authors and curators
With its unique focus on visual language, Ellen Lupton's How Posters Work is more than another poster book. Rather than provide a history of the genre or a compilation of collectibles, the book is organized around active design principles. Concepts such as "Simplify," "Focus the eye," "Exploit the diagonal," "Reverse expectations" and "Say two things at once" are illustrated with a diverse range of posters, from avant-garde classics and rarely seen international works to contemporary pieces by today's leading graphic designers.
Illustrated with over 150 works from the collection of Cooper Hewitt, Smithsonian Design Museum, How Posters Work provides a stunning education in seeing and making, demonstrating how some of the world's most creative designers have mobilized principles of layout, composition, psychology and rhetoric to produce powerful acts of visual communication.
